Friday, 1 October 2010

Palladium/Johnny Knoxville



Heritage boot brand Palladium are continuing their quest to explore hidden, forgotten and abandoned places in urban environments. Their latest exploration entitled "Detroit Lives" features Johnny Knoxville, who takes viewers on an "off-the-beaten path" exploration through the city to discover if there's more to Detroit than the scenes of destruction and abandonment that it has become known for.

Once the fourth-largest metropolis in America—some have called Detroit the Death of the American Dream. In this 30 minute 3-episode documentary, Knoxville discovers a DIY paradise full of artists and entrepreneurs who view the abandoned "D" as a raw space where young people can create community and start rebuilding their city from the inside out. A burgeoning class of young people are inspiring each other by using the cities 'disadvantages' as opportunities. His hosts include notable Detroit punk band The Dirtbombs and hip-hop artist Black Milk.

Check it out here: Palladium/Johnny Knoxville

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