This is my submission for the YCN brief for the Department of Children, Schools and Families (DCSF). The brief is to raise awareness of underage drinking amongst young people so instead of creating some uninteresting posters, I thought I'd create something that was ongoing to the problem. Below is what I came up with...a non-alcoholic drink called Stubby's aimed at 13-16 year olds. The brand will host free promotional parties and events to hopefully educate young people about the dangers of alcohol as well as giving them an alternative thing to do besides drinking down the park on a Friday night. To make the packaging of Stubby's more appealing, different illustrators who wanted to get involved with the campaign have helped design these collectable bottle caps. The caps are also magnetic so children can either stick them on their fridge or in the street to help raise brand awareness. To see the images up close, just click. :)
These are pretty cool casey, is it alwite that i knicked your work on this page to put on mine coz of my painting that ok? i added a link straight to you site that cool wid you? i hope you are avin fun in manchester? better then here in london where i have to look after me mum whos broken her leg and is in plaster up to her hip lol!!!
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p.s. thanks for the advice about the font, i can see it now and i changed it thanks xxxx
yeh that's fine! that sounds terrible about your mum, must be a day for injuries, the guy at my work placement has just fell down the stairs and twisted his ankle!
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yeah took her to the hospitial today, with an bright neon pink cast on haha shit! twisted ankle is not fun but on a happier note thank you, xxx
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